Privacy Policy

1. Information We Collect

At Aivoraplat, we collect various types of information to provide you with exceptional website conversion improvement consultation services. When you visit our website or engage with our services, we may collect personal information that you voluntarily provide to us.

This includes contact information such as your name, email address, phone number, and business details when you fill out contact forms, request consultations, or subscribe to our newsletters. We also collect technical information about your website and business operations when you engage our services, including website analytics data, conversion metrics, and performance statistics.

• Contact details (name, email, phone, business address)
• Website and business information for consultation purposes
• Communication records and consultation notes
• Technical data and website performance metrics
• Payment information for service transactions

2. How We Use Your Information

We use the information we collect to deliver high-quality website conversion improvement services and maintain effective business relationships with our clients. Your data helps us understand your specific business needs and tailor our consultation services accordingly.

Specifically, we use your information to provide consultation services, analyse website performance, communicate about project progress, process payments, send relevant business insights and updates, and improve our service offerings based on client feedback and results.

3. Data Storage and Security

We take data security seriously and have implemented robust measures to protect your personal and business information. All data is stored on secure servers with encryption both in transit and at rest. We use industry-standard security protocols and regularly update our security measures to protect against unauthorised access.

Our team follows strict confidentiality protocols when handling client data. Access to your information is limited to authorised personnel who need it to provide our services. We maintain detailed access logs and conduct regular security audits to ensure your data remains protected.

Data backups are performed regularly and stored in secure, encrypted formats. We have disaster recovery procedures in place to ensure business continuity while maintaining data integrity and security standards.

4. Data Sharing and Third Parties

We maintain strict controls over data sharing and only work with trusted third-party service providers who meet our security standards. We may share limited information with analytics platforms, email marketing services, and payment processors solely to deliver our services effectively.

• Analytics platforms for website performance analysis
• Email service providers for communication purposes
• Payment processors for transaction handling
• Cloud storage providers with encryption standards
• Professional consultants bound by confidentiality agreements

All third-party providers are carefully vetted and must comply with data protection regulations. We require them to maintain the same level of data protection that we provide, and we limit data sharing to the minimum necessary for service delivery.

5. Your Rights and Control

You have comprehensive rights regarding your personal data, and we're committed to helping you exercise these rights effectively. You can request access to the personal information we hold about you, ask for corrections to inaccurate data, or request deletion of your data when legally permissible.

You also have the right to data portability, meaning you can request a copy of your data in a structured, machine-readable format. If you wish to restrict how we process your data or object to certain processing activities, we'll work with you to address these concerns while maintaining our ability to provide effective services.

6. Cookies and Tracking

Our website uses cookies and similar tracking technologies to enhance your browsing experience and help us understand how visitors interact with our site. These tools allow us to improve our website functionality and provide more relevant content to our visitors.

We use both essential cookies that are necessary for website functionality and analytical cookies that help us understand visitor behaviour. You can control cookie preferences through your browser settings, though disabling certain cookies may affect website functionality.

We also use tracking pixels in our email communications to understand engagement rates and improve our communication effectiveness. This helps us provide more valuable content to our subscribers and clients.

7. Data Retention

We retain your personal data only as long as necessary to provide our services and fulfill our legal obligations. For active clients, we maintain data throughout the service relationship and for a reasonable period afterwards to provide ongoing support and address any service-related questions.

After service completion, we typically retain consultation records and performance data for up to three years to support warranty obligations and potential future engagements. Financial records are maintained according to tax and accounting requirements, usually seven years.

When data is no longer needed, we securely delete or anonymise it according to our data disposal procedures. You can request early deletion of your data, and we'll accommodate this request where legally possible.

8. International Data Transfers

While Aivoraplat operates primarily within the United Kingdom, we may occasionally transfer data to service providers located in other countries. When this occurs, we ensure appropriate safeguards are in place to protect your data according to UK data protection standards.

Any international transfers comply with applicable data protection regulations and include appropriate contractual protections. We work only with providers who demonstrate adequate data protection measures and comply with international privacy frameworks.

9. Changes to This Policy

We may update this privacy policy periodically to reflect changes in our practices, technology, or legal requirements. When we make significant changes, we'll notify existing clients via email and post the updated policy on our website with a clear indication of the changes made.

We encourage you to review this policy regularly to stay informed about how we protect your privacy. Continued use of our services after policy updates constitutes acceptance of the revised terms.